Jewish Home Affiliates with Pioneering Personalized Primary Care Practice

(JULY 25, 2022—ROCHESTER, NY)—Jewish Senior Life (JSL), Rochester’s only designated Continuing Care Retirement Community, announces its affiliation with MDVIP-affiliated personalized primary care practice led by board-certified internal medicine specialist Gene M. Zito, M.D., in Pittsford. This new partnership supports JSL’s vision to provide a full-spectrum of innovative, high quality, person-centered comprehensive health care services to individuals and their families in the Rochester region.

“Jewish Home is committed to staying on the leading edge of services focused on helping people lead healthy, vibrant lives in the Greater Rochester region,” said Michael S. King, President and CEO of Jewish Home. “We are pleased to partner with Dr. Zito to expand our support to help the people we serve receive personalized, quality health care services, and access our full complement of services.”

Considered a provider of choice in the greater Rochester community, the addition of this practice will add a new element to JSL’s services, which currently range from a retirement community, assisted living, and long-term care, to community-based services, such as companion care, a physician-led house calls program serving housebound seniors, adult day programs, and daytime respite care for individuals with dementia. In addition, JSL offers state-of-the-art transitional care and outpatient rehabilitation services, as well as rehabilitation for individuals who have traumatic brain injuries or neurologic impairments. All facilities and services offered by JSL enjoy a compelling reputation for quality as evidenced by its certification as a Great Place to Work® for a third year in a row, and Newsweek’s inclusion of the Jewish Home of Rochester on its 2022 list of the Best Nursing Homes in America, a distinction given to only 4% of nursing homes in the nation.

In 2011 Dr. Zito was the first physician in Western New York to open an MDVIP-affiliated practice offering an individualized, non-formulaic approach to patient care with an emphasis on wellness and prevention—a role where he now draws on his 45 years’ experience in medicine to customize care plans for his patients.

“I am thrilled to be affiliated with JSL, a well-respected, forward-thinking health care organization. Together we will leverage the strengths of each of our organizations to elevate personalized primary care to the next level of excellence and enhance the quality of the individual doctor-patient relationship,” said Dr. Zito.

Current patients will notice virtually no change in the day-to-day operation of the office—annual wellness exams, unhurried office visit, access to Dr. Zito, and personalized health care visits will continue to be provided by experienced professionals, with the addition of JSL’s expertise, services and support staff. JSL is also seeking to recruit a board-certified physician leader to support Dr. Zito’s succession planning process.


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